Sustainability is an opportunity. Not just for humankind, but also for your business
This should be taken for granted: “Sustainability is no longer a choice — it’s survival.” And far from regarding sustainability as a drain on resources globally recognized companies such as Booking.com, Uber, and Starbucks, have all seen exponential growth through putting sustainability models at the core of their business. And in so doing altering the landscape of their particular industry.
Words by: Stephen Main
Take the example of the $11 billion valued ride-sharing company, Lyft. Routinely criticized for its high level of emissions, the company has embarked on an ambitious strategy to…
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