Creative Dock’s Albert App Rocks the Charts

Retail chain apps are on the rise in Czechia. As the longtime charts leader, Lidl has now been replaced by Albert CZ’s mobile app, Můj Albert, made by Creative Dock.

The app’s ad campaign highlights the benefits of healthy eating — and shopping.

Words by Michal Schindler

Why so popular?

“We believe one of the most crucial reasons is its user-friendliness,” …

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